“Best of” Customer Cloud Articles
We’ve been writing a lot recently about “Customer Clouds.” It’s a term we coined. And it’s a movement we’re fully behind. Most of you rely on us for thought leadership around customer-impacting technology trends. This time, we may be WAY out in front of the parade. But we don’t think so. What’s a “Customer Cloud”? It’s the on-demand computing and networking infrastructure that enables your customers to securely manage their information, their assets, their events, their stuff, and their projects from their mobile devices and/or from their computers.
To catch you up, here are our three best articles on Customer Clouds:
- What's Your Customer Cloud Strategy? Twelve Customer Requirements to Include as Your Firm Migrates to Cloud Computing
- Cloud Computing in 2015: End-Customers’ Priorities Will Drive Companies’ Customer Cloud Implementations
- Priorities for Microsoft’s New CEO: Focus on Cross-Platform Mobile Application Development & Customer Clouds
Mobile = Customer Clouds in Your Pocket
The fact is that mobile application development is driving most companies’ customer, brand, marketing, and IT strategies these days. Mobile and Cloud go together. They need each other. Mobile apps need secure access to customer data from anywhere. Clouds are a good way to provide that ubiquity. They aggregate customer data and keep customers’ information synchronized across all their devices.